Sunday, September 14, 2014

Brand Rep / Brand enthusiast / Model on Instagram

I get asked about brand repping, so I wanted to put this out there for anyone with questions. I have been doing this 4 months now and am still very new and do not have it perfected by any means. This is just my opinion and will not guarantee you any opportunities, but may be helpful.

 What is brand repping? It usually consists of representing a company and taking pictures in their items/promoting their items on social media. A company sends you free merchandise in exchange for this.

What do companies look for? Generally they look at followers, picture quality, and style that represents their company best.

Should you brand rep? Only if it's something for fun and you will not take not getting picked personal. There are so many times we do not get picked. We rep for two companies and have entered many of searches.

What is an enthusiast? An enthusiast is someone who purchases product at a discounted price and promotes it on social media. It's a win/win. One you get product at a great deal from your favorite store. Then you take fabulous pictures in it and share the awesomeness in hopes of bringing business to said store.

What is a model? Well seems self explanatory... Right? A model models items they receive for free in exchange for high quality photos a company may use on social media and their websites. Generally they are not obligated to share or promote.

Helpful tips: Try not to overgram•Post good quality photos•Do not fill your page with brand rep searches•Buy from and build relationships with companies you're interested in working with•Non private account is ideal, but not required•

Remember to have fun, you may not be everyone's cup of tea. Plus there are millions of cute babies on Instagram to compete with, who are all deserving.

-Linn

I've got 99 problems, but lack of advice ain't one.

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